Video Content for Your Business

Video is no longer for big businesses with unlimited budgets. From memorable social media content, to intorducing your team, product demonstrations or educational content, I create video content for businesses of all sizes.

Put a human face to your business with video content

Rightly or wrongly, some sectors suffer from misconceptions about the type of people who work in it. Solicitors are a great example. The very term brings images of well spoken alpha males in pin-striped suits to mind. The team at Pilgrim Hope Solicitors couldn’t be further from this stereotype. I created a number of short interview videos with various senior solicitors. The interviews focused on common questions within each solicitor’s area of expertise. Not only do the interviews show the personality of each solicitor, the snippets of information (how long after an accident can I make claim? Do cyclists have to use a cycle lane?) were social media gold, generating debate and being shared across the various channels.

Video content tells a more compelling story

Video content can use library footage to tell a compelling story about your product or industry. Cesab Material Handling are a pioneering manufacturer of forklift trucks. They are one step ahead of legislation when in comes to producing cleaner trucks. Using a combination of library footage, static product photography and an original voice over, I’ve created a number of videos that addressed upcoming changes in legislation that affected businesses who use forklift trucks.

Instructional videos provide a better customer experience

Even the most clearly written copy cannot compete with video when it comes to demonstrating how to do something, Tannus are the world’s leader in bicycle puncture protection. Their best known product is airless tyres. Using a proprietary polymer to replace the air inside a regular tyre, Tannus Airless is 100% punxture proof. I created an instructional video that shows how to install the airless tyres. The video features on the Tannus UK website, YouTube and other social media channels.

Scroll through the showcase below for a sample of some past work. You’ll find my Vimeo channel here.

For a no obligation chat about how video content could help your small business, contact me today.